RocketDocs Names Nationally Recognized Advanced Analytics Expert as its Chief Technology Officer

Xena Ugrinsky is an authority in AI, advanced analytics, transformation, enterprise software and the Cloud, and will work closely with RocketDocs’ clients to solve content chaos with effective response management

BALTIMORE, MD – April 24, 2019 – RocketDocs, a business-to-business software development company, announced today it has named AI and enterprise software expert Xena Ugrinsky its Chief Technology Officer.

Ugrinsky will work with clients to advance and implement RocketDocs’ platform, ResponseFull, which combines SaaS technology and content management best practices to enable effective response capabilities. ResponseFull delivers results for enterprise teams seeking to give customers, partners, and regulators the best response every time to drive revenue, drive business success, and ensure full compliance at all times.

“Adding Xena to our team is a huge win for RocketDocs,” said Jason Pappas, RocketDocs’ CEO. “She is a luminary in the industry and has an incredible breadth of knowledge in AI, technology enabled transformation, and enterprise software. She is a skilled strategist, and our clients will benefit greatly from her insights into technology’s impact on their industries and how our ResponseFull platform will help them solve content chaos, which saps time and profits from their businesses.”  

Prior to joining RocketDocs, Ugrinsky was Senior Vice President of Analytics, Cloud, and Strategy at Booz Allen Hamilton. She was also CTO of the Global Performance Management and Analytics organization at KPMG, and managing partner at Pinnacle Worldwide, a hosting and managed services startup that she and her partners sold in 2008.

“We are entering an age of AI that will transform routine business functions into profit centers,” Ugrinsky said. “Applied machine learning will be the catalyst, and the human productivity derived will be the significant value driver. In effect, this will be the long-awaited collaboration of human and machine.  I’m excited to join RocketDocs and make that a reality for our customers.”

Ugrinsky frequently speaks on topics related to technology-enabled transformation and the journey to becoming an “Intelligent Enterprise.” She is also the author of “Enterprise AI – Your Field Guide to the New Business Normal,” which will be released this month and discusses enterprise AI adoption, implications for the C-suite operating model, and the re-skilling of the workforce necessary to succeed in applied data science.

Ugrinsky has an MBA in Information Systems from New York University Stern School of Business and a BBA in Finance from Hofstra University. She holds certificates from MIT in Data Science in Business, and Hackett for Management Advisory.

She sits on the advisory boards of r4 Technology, a cross-enterprise AI solutions company, CBD, a cannabis big data company, and MindStream Analytics, a provider of enterprise performance management services.   She also serves as the Chairman of the Board of Graham’s Foundation, a non-profit lending guidance and support to families who experience premature birth and its often devastating effects. Ugrinsky also mentors start-up management teams in the technology and the burgeoning cannabis markets.

RocketDocs launched a breakthrough SaaS platform in February 2019 that provides a seamless FullScale Response Value Chain™ to help companies better manage vast amounts of content to increase profitability.

RocketDocs’ ResponseFull platform enables B2B companies to prepare and oversee business responses, including RFPs, RFIs, DDQs and SOWs, with speed, accuracy, and compliance. ResponseFull takes the pressure off of the customer-facing teams who prepare business responses, which include sales, sales operations, sales engineering, professional services, customer success, marketing, and technology.

Included in RocketDocs clients are top 100 global financial services firms that are industry leaders in asset management, brokerage, insurance, and banking. Its asset management clients have more than $65 trillion in assets under management and leverage ResponseFull to drive productivity, profit, and compliance. It also works with the world’s leading technology organizations, including a top five global software company, which has deployed ResponseFullto improve sales and customer service, and has realized productivity gains of more than 10x and ROI of more than 20x. Other clients are in healthcare, manufacturing, distribution, professional services and energy and utilities.

About Us

RocketDocs, formally known as Proposal Software, is a Baltimore, MD-based company that has spent two decades combining professional services and SaaS solutions to save time and reduce costly man hours spent managing content and creating information assets. Today, global banking and finance organizations, leading technology companies, and global enterprises leverage ResponseFull solutions for sales enablement, and to enable all manner of effective business responses and communication. Visit for more information.